This semester in my PR class we evaluated each other for a branding activity. My professor had everyone get out a sheet of paper and fold it hotdog style…yes, we thought we were in elementary school again. Then we put our names on it, along with the words “Positive Attributes” and “Neutral Attributes.” Then he had us go around the room and evaluate our peers. We had to write a positive attribute and a neutral attribute on every paper.
I have to say that this was tough. Evaluating your peers is harsh work. Writing their positive attributes was pretty easy, but writing neutral attributes about my peers on paper, for them, and everyone else to see, felt wrong. I’m a positive person, so I don’t like to focus on the negative…or neutral in this case.
Then it came time to look at our own papers after everyone had written our attributes. That’s when it hit me.
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| In case you are wondering why the neutral attributes are spaced so far down, it is because we all tried to put our comments in random places so that no one would know who wrote what. |
Kendra Lewis 